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Lance Simpson

Director of Business Advisors CINC Community Team
Lance has an engineering background and a love for project management. Originally from Michigan, he decided to obtain his real estate license in 2003, while running a machine assembly shop. Life then took him to Nashville, TN in 2006 which allowed him to focus on Real Estate full time. Working the business himself and realizing there had to be an easier way, he surrounded himself with other top agents in the country and quickly adopted the team concept. Lance’s growing Real Estate team now gives him the freedom to spend time focusing on his business and doing more of what he loves. His previous experience has aided in his critical thinking skills and with solving problems.
May 17, 2024
Agent
Fantastic, engaging CINC event in Phoenix CINC U stop this year. Love the experience and application side of the theory covered. Makes all the difference in the world. Shoutout to Matt and Steve as well for running the seminar with Lance.
May 15, 2024
Very knowledgeable on the CINC system, and great at helping everyone begin to master it!
May 15, 2024
Realtor
Lance is an amazing speaker and coach!!
May 15, 2024
ISA
CINC University was a huge help for me as an ISA. After this powerful training I was able to sort the database and focus on who I’m going to contact everyday. CINC is such a great tool for lead generation, lead management and lead follow up that drives our team’s business. If you are not using it to it’s full potential, you are rubbing your business.
Apr 22, 2024
Realtor
Lance is an exceptional instructor! His knowledge and expertise in the field are truly impressive. I had the privilege of learning from him, and I must say that he exceeded my expectations.

Lance has a unique teaching style that keeps you engaged and motivated throughout the course. He breaks down complex concepts into simple, easy-to-understand terms, making it accessible for learners of all levels.

What sets Lance apart is his dedication to student success. He actively encourages questions, provides timely feedback, and offers personalized guidance to help each student thrive. His approachable nature and willingness to assist make the learning experience enjoyable and fulfilling. Thank you!
Apr 20, 2024
Realtor
I recently completed a class where Lance and the entire team absolutely excelled! Their dedication and expertise made the learning experience incredibly valuable. Thanks to their guidance, I've gained confidence in calling leads and a deeper understanding of CINC. The skills I acquired, including effective lead calling techniques and system knowledge, have been invaluable. Kudos to Lance and the team for their outstanding efforts!






Apr 17, 2024
Realtor
Awesome, engaging CINC event at Chicago CINC U stop this year. Love the experience and application side of the theory covered. Makes all the difference in the world. Shoutout to Matt and Steve as well for running the seminar with Lance.
Apr 17, 2024
Realtor
This was my first time at CINC University and I have learned so much! Lance did a great job diving deep into the CINC site and teaching us how to utilize it in the best ways to make more meaningful contact with leads, and ultimately make more money.
Feb 16, 2024
Lance was amazing. Lectures on database and organization helps tremendously. His lecures on automation and behavior messaging that will create client engagement for business growth. Communication , marketing and benefits that CINC provides that make it manageable. Also, he took the time to review my dashboard and laid out a plan so that I will be able to manage and keep track of growth.
Feb 15, 2024
Lance did a great job, as usual. In front of the class or one on one, he know the platform well and teaches it in a manner that is easy to understand.
Feb 14, 2024
Team Leader
To say Lance was extremely helpful would be an understatement as he has provided so much value each CincU I’ve been to.

I especially appreciate his teaching from proven experience rather than theory so we can confidently know that what is taught works.

Thank you Lance!
Feb 14, 2024
Head of Agent Success
Undoubtedly a great command of the material. Very comfortable in presenting and very detailed in the advice. I appreciate it when someone knows their subject this well. It makes it a pleasure to listen to!
Feb 14, 2024
Wonderful job!
Feb 14, 2024
Lance was very engaging and delivered a ton of valuable information.
Jan 23, 2024
Director of Operations
Lance is a wealth of the analytics behind the systems he puts in place to teach us. I love that when someone says that something won't work in their market, he challenges the question and often proves that their issue isn't their market, but their mindset. The use of pipelines and filters can be a game changer and Lance helped me realize how much auditing of our existing usage of pipelines needs to happen as the current structure has been a hindrance to our production. Knowing how to filter the current pond to approach a specific target was very helpful. Lance delivers things in a very realistic and thought provoking way by using himself as an example when he needs to. I am thankful to have met Lance and will be using his thoughts and systems for many years to come. Thank you!
Jan 17, 2024
Broker
Lance was exceptional and knowledgeable. Lance's in-depth knowledge and clear explanations made complex CRM concepts easily understandable. Totally recommend taking a class w Lance!!
Jan 17, 2024
Owner, Team Lead - Reade Group at RE/MAX Gold
My team and I recently attended CINC U's training in Phoenix and it was exceptional. I want to just take a moment to talk about Lance. Lance's presentation skills, interactive style, and personable approach made the learning experience truly valuable. Lance goes above and beyond, taking the time to answer questions thoroughly and ensuring everyone grasps the intricacies of the platform. The investment in traveling to CINC U was undoubtedly worth it as my team and I gained valuable insights, and as a team leader, I now feel more confident guiding us to successful closings. Thank you Lance for an outstanding 2 Day session!!
Jan 17, 2024
Realtor
2nd university class, it's a must to see all that's available, especially to make the most of your investment
Lance and Matt, and Steve all do a great job. Prepare to drink from a fire hose
Jan 17, 2024
Arizona Realtor
Lance was very informative. Appreciated his passion to help others in CiNC!
Jan 17, 2024
Levy
Very informative. Keeps things upbeat and and everyone engaged.
Dec 15, 2023
Realtor
Lance was awesome and so knowledgeable on the CINC product. I learned so much about how the system worked and tricks to help support me in my business. 10/10 recommend.
Nov 18, 2023
Realtor/Team Lead
Appreciated how much Lance shared about best practices and things that are working in his business. Can’t wait to apply everything I learned to get everything more streamlined.
Nov 16, 2023
Broker owner
So much passion and support at anytime
Nov 15, 2023
Great job sharing all of the info in a relatable way! Thank you! !
Nov 15, 2023
Lance creates an ease of understanding the system and pairs it with his own real world experience. Great combination for learning and am looking forward to taking more classes from the entire team of CINC U.

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