Sophia Niu

Real Estate Broker Keller Williams #01949786
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Call: (510) 447-1196 

Sophia Niu has called the Bay Area her home since the 1970’s when she and her family moved here from New York City. She spent her formative years in Cupertino, the heart of Silicon Valley, and now resides in Alameda. 

Sophia is a first generation Chinese-American, fluent in Mandarin, who discovered the East Bay when attending Cal Berkeley. The diversity in population, architecture, and neighborhoods instantly captivated her. Her thirst for knowledge and dedication to life-long learning propelled her to earn a Master’s Degree from UCLA in Comparative and International Education. 

After years of working in property investment and management, Sophia decided that it was time to become a Realtor. Since that time, she has thoroughly enjoyed helping other families find their own piece of Alameda. 

Sophia’s specialty as a Realtor is the ability to hone in on her clients’ wish list and match them to their dream home. In the competitive Alameda market, she is committed to being her clients’ advocate throughout the entire home buying process. She likes to describe her level of personal attention to being “all in” when it comes to serving her buyers. Her knowledge of the area, warm personality, level of professionalism, and attention to detail make her the kind of real estate professional buyers want on their side when making one of life’s most important decisions. As a top rated Realtor in Alameda Sophia can help explain why to use a Realtor, as well as match Buyers with valuable first time home buyer programs. The process of buying a home can be overwhelming, and Sophia specializes in making it a smooth and exciting time for her clients.
Sophia falls under the category of "I wish all people I worked with were like her", and came recommended to us by close friends who had also had the pleasure of working with her on their purchases.

Having dealt with several real estate agents, it is not hyperbole to suggest that she is a super agent. She was highly professional and very thorough in understanding our needs in searching for and purchasing a house. We were agonizing over all the myriads of steps in evaluating what was desirable yet realistic for our needs, including pros and cons, and Sophia was deftly able to help us sift through all of our mind's clutter in a very simple way.

She was helpful beyond just being an agent for the largest purchase of your life. We were able to find a place that fits our families long-term needs at the right price in Alameda, which is seemingly impossible these days with competitive bidding practices being practically standard.

If and when the time ever comes for us to look for another house, we know exactly who will be on the top of our list.
Bought a Single Family home in 2019 in Bay Farm Island, Alameda, CA.
Sophia was instrumental to helping our family plant roots in a community we love for our children and for our future. Her acumen and devotion as an agent was evident and clear from the moment we were suggested to reach out to her by friends who loved working with her, too.

She was thorough in helping us see and understand the current real estate landscape for the area we were interested in by providing detailed history of how comparable homes moved in the market. Sophia helped us to strategize how we could negotiate well, and she masterfully aided us to secure and close on a house that we were willing to fix up at below market rate in a high demand neighborhood that usually commands bidding wars.

She is an Easy Bay insider and knows the area so well, which she was able to share with us to save us critical time in searching for the "right personnel" for our remodeling needs. Her knowledge of the types of remodeling efforts helped us have realistic expectations on cost and was able to help us understand the big picture of onboarding of owning a house much less painfully than what can often happen.

Even after closing on our house, we are happy to be in touch with her for her help to get settled in as new house owners and couldn't imagine a better person to work with for any real estate needs moving forward.
We are first time home buyers and Sophia guided us through the process, showed us numerous homes, and ultimately got us into our new house! It was wonderful working with her and I would 100% recommend her to anybody considering a home in Alameda.

Her professionalism and knowledge of the market made us feel very comfortable throughout the entire process. She was very patient with us (we had a million questions) and really took the time to understand what we were looking for and what we could get with our budget. She showed us numerous off-market opportunities which ultimately is why we were able to get the home at the price we did. We can not believe what a great property we ended with!

We saw so many more homes working with Sophia than we would have otherwise. She was able to really help us crystalize what we were looking for...which was incredibly important when making such a big decision!

Sophia is very communicative, proactive, smart, responsive, and genuinely cared about us as clients. It was wonderful working with her through this process. We will be recommending her to all of our friends who are considering a home in Alameda.

Thank you Sophia!!
Bought a Single Family home in 2019 in South Shore, Alameda, CA.
Long overdue review and I certainly want to give credit where credit is due. We found Sophia from Zillow and her already amazing ratings. I had been following the market for years prior, obsessing over Zillow, and even interfaced with several other RE agents. But I never really made the connection I was looking for: someone that knows the local RE market in Alameda, where we ultimately wanted to live.

Thanks to Sophia buying our new and first home all happened so quickly, a 16 day close. Partially because I knew when our home hit the market I knew we were going after it aggressively while well informed. There were 15 other bids and, aside from price, she helped us position us in ways to ultimately WIN! We also secured our new home because it was the first home she showed us and she knew exactly what we were looking for. Particularly during the process which can be very intense, we found Sophia very cordial, professional, responsive, knowledgeable, understanding and efficient. All traits you want in a RE agent.

We're now living in our dream home, close to the beach in a wonderful neighborhood for our kids to grow and learn and I'm so grateful for all the hard work Sophia put into helping us achieve this. Thank you!!!
Bought a Single Family home in 2019 in Bay Farm Island, Alameda, CA.
Sophia is great!

She is hardworking, responsive, on-top-of-her-game and has all the right connections and reputation in the Alameda area! She was willing to accommodate to my busy schedule and has expertise in homes, home-buying process, critical eye in what is a good and not-so-good home.

She connected me to all the right people (loaners, insurance agents, vendors etc.) to ensure the home-buying process was smooth and efficient. When we had to put in a counteroffer, she knew exactly what would be a compelling offer that helped us close the deal really fast!

Even after they accepted our offer, she made sure everything was on time and that there would be no hiccups in the process. Overall, it was a very enjoyable and I would definitely work with her again and would recommend her to anyone who's looking to buy a house in the Bay Area.
Bought a home in 2019 in West End, Alameda, CA 94501.
The Bay Area real estate market is the most challenging in the country and it is overwhelming for most of us to try and buy a house. I absolutely want to write this review as working with Sophia changed everything in our recent experience of buying a home.
I could not be more grateful for a flawless (and quick) experience.
We met Sophia during an open house, we were not ready with our paperwork and were just touring houses for the curiosity of the market. Sophia immediately made a very special impression and seemed different than a lot of realtors we had met so far. More focused, more present in the moment, more genuinely caring, versus making random small talks. We were not pre-approved yet but her care and interest were genuine, she took notes even if it was busy around us and had the perfect amount of personal and professional.
Still before we were ready with paperwork, she took time to meet us in person and was very generous of her time. She asked amazing questions, dug deeper into our situation, dreams, tastes. After a long meeting, we already learned so much about the process and trusted Sophia to be our best agent to pursue this ambitious dream.
We did our home search during summer, Sophia kept the momentum high and shared relevant listings through her platform. The dialogue was constantly open and she always gave the impression that our project was the most important for her. We knew she was busy but we truly felt like VIP clients with her, it's an art. Sophia is available, calm, expert and will always answer questions and anticipate roadblocks. She is pro-active and has a unique knowledge of her market. The perk of being the best expert in her market is that Sophia can provide you with a dream team. This made all the difference for us.
The people she connected us with for financial and other matters made us succeed in our project. She has an amazing reputation so it benefited us compared to other buyers.
In less than 3 weeks we've found the house of dreams, the partners to help finance it. Sophia was present and active to make sure we would present the very best offer we could do once we were decided.
Sophia never pushed us outside of our comfort zone, her integrity and business ethics are on point. We also appreciated that Sophia seemed genuinely excited when adrenaline was there and when we were so close to getting the house. I felt she was on our team and this is the trust you need for a key purchase like that.
Many times stress comes from unknown. There is no unknown with Sophia. She makes this process efficient, clear, honest, human and fun.
In many business relationships, you are a bit let down once the deal is done. Sophia and her team are not like that. She was present at every step and advised us for so many things once we owned the house. She is an insider of the East Bay, knows and loves the place so she truly helped us feel welcome into a new community. I am still asking questions to her, I see her and team as our trusted partner to enter this new life in this new place. Sophia is your dream agent, the perfect balance of personal, professional, expertise and warmth. Superstar!
Bought a Single Family home in 2019 in Central, Alameda, CA.
We met Sophia very briefly at an open house in Alameda and she left such a warm, positive first impression on us that when we later found her dazzling reviews online, we knew we wanted to follow up with her.

Prior to our initial meeting with her, we sent some details on what we were looking for so once we stepped into her office she already had a keen sense of what would be a good fit for us. At that initial meeting, she showed us an off-market opportunity that we talked over and visited. We didn't think it was possible to get a house that large for our price range and quickly fell in love with the property. In the following days, Sophia guided us through the process to place an offer attractive enough for the seller to not move forward with bringing the house to market. Through Sophia's expert negotiation, the seller eventually accepted and two weeks later we closed. So only three weeks after we first stepped foot in Sophia's office did we have the keys to our dream home. What an unbelievable experience.

As a first-time home buyer, I will say that the process is pretty confusing. There is a lot of paperwork that you will not understand at any detailed level. This makes it really important to have a realtor that you trust. Sophia is a realtor you can put your trust in to work for you and your best interests. Sophia is smart, communicative, responsive, and empathetic. She was always willing to jump on the phone to address our concerns/last minute fears. We can't recommend Sophia enough.
Sophia is AMAZING! Bought our first home with Sophia. She does lots of research around the area you're interested in and provides every piece and bits of information she knows to you. She's very knowledgeable and efficient. The closing process was easy, quick and smooth. Sophia even delivered keys to my husbands work place since we didn't have time to pick it up. She puts her effort in her job. As a first time home buyer, we had a lot of things we didn't know how to deal with and Sophia really did helped us a lot. Thank you for making our dream come true!
Sold a Single Family home in 2019 in Fernside, Alameda, CA.
Sophia and Guy (and their incredible colleague, Jen) were the perfect blend of professionalism and personal connection.

From the start, we were impressed with their expertise and attentiveness. We presented a very ambitious sale timeline and were apprehensive about the scope of what was possible. Their team's ability to not only meet that timeline, but to guide and manage the whole process, enhanced our home's desirability and helped our house look its best. The resulting improvements, staging, photos, video tour, and overall presentation of the property wildly exceeded all our expectations. The consistent communication kept us on the same page throughout and truly made this an open and collaborative experience.

Their local knowledge and connections, combined with their organization and care, allowed to hit our target price point!

Every member of the team we encountered embodied a high standard of excellence. Selling a house can be stressful; Sophia and Guy went above and beyond to put us at ease throughout the process. We can't recommend them enough!
Bought a Single Family home in 2019 in East End, Alameda, CA.
I live in a highly competitive seller's market in Alameda with a lower budget and a loan. Many properties have bidding wars, all cash and pay a lot more than we would be comfortable with. Others are fixer uppers which seem like more than we could handle. We almost didn't even jump into buying again because it felt so impossible.

I will tell anyone who feels the same, it's possible.

From the start, Sophia Niu made us feel comfortable knowing these challenges. She thought outside the box and used her great relationships within her industry to push the bar in our direction. She found us a property that was going to slip through the cracks. Due to whatever reason, this house was perfect for us and we jumped right on it.

We will forever be grateful to Sophia for her communication, determination, and support. We now live in exactly the home we wanted when we thought it wasn't possible.
Bought a Townhouse home in 2019 in Bay Farm Island, Alameda, CA.
Sophia is a gem! She knows the market and community, takes the time to get to know her client, and works hard to make sure everything is in place to make your dreams come true.

We intended to interview a few Realtors before picking one to help us buy our first home. We needed someone patient and invested in pairing us with the right home. As soon as we met Sophia, we cancelled our other interviews. She asked us great questions and seemed genuinely interested in finding our family a place to call home rather than just helping us buy a house. She even had a few places pulled up to look at when we first met, based on some initial questions we answered via email.

We thought it would be months before we found something that we were interested in, but Sophia sent us a listing we fell in love with almost immediately because she knew exactly what we were looking for. It's the first house we looked at and now it's ours! We met Sophia on June 15th, put in an offer on June 29th, and we closed on July 19th.

Her knowledge of the market and quick-thinking call to the seller's agent got us in on a property before they'd even hosted an agent tour. She helped us write up an offer within hours, worked hard to get that offer to the sellers quickly, and we had an accepted bid 6 short hours after we decided to make an offer. No other offers were considered, the open house was canceled and this was due in no small part to Sophia's experience and assertiveness on our behalf.

We can't recommend Sophia enough! She made our dream of home ownership come true in the most thoughtful, painless way possible. Everyone tells you that buying a house is stressful - I didn't feel one bit stressed during this entire process because of Sophia, her knowledge, quick actions, responsiveness, and even her recommendation for a mortgage broker (whom we chose after doing our homework - and boy, are we glad we went with one of her [lightening quick] vetted brokers!).

Go see her, you will not regret it!
Consulted me on buying or selling a home in West End, Alameda, CA 94501.
We are so happy to have Sophia as our coach. She always leads a winning team. Everything she shows us is in line with our needs and requirements. That saves us so much time, and will help lead us to a decision faster.
Sophia is superb! That's all you need to know!

We met her at an open house and she was again recommended to us by our previous landlord. We were already working with another realtor but started talking to Sophia because she has access to off market listings in Alameda. When we saw our dream house on MLS and wanted to make an offer, we decided to get Sophia to help us because she is local and knows the Alameda market inside out. It proved to be a correct decision as there was intense competition for the house - total 11 bids. We won purely because of Sophia's smart bidding strategies!!

Sophia is professional, efficient which is important in this competitive market, and easy to work with. She also helped us with arranging some repairs and renovation after closing. She is simply the best realtor we have ever worked with!
I wish I could give 10 stars as Sophia is incredible.

By chance, we met Sophia at an open house she was hosting & we are soooo lucky to have found her. We had already been working with another agent for around 6 months & felt like it wasn't going anywhere- multiple failed offers & broken hearts. Within one conversation with Sophia I knew she would not only help us find a home, but even better- our dream home.

Within a week of meeting, we scheduled a call & went out to look at homes the following weekend. Sophia was able to show us homes that were not yet on the market which let us have a competitive advantage & so we could avoid bidding wars. That first weekend, Sophia showed us our off market dream home on Sunday, we made an offer the next day & that Wednesday it was accepted! Sophia guided us through the entire process & knew exactly what we needed to offer in order to get the deal done.

Not only is she a complete asset in the buying process, she has connected us with a number of other highly skilled individuals to help with some of the updates we want to make on our home to make it ours.

We love Sophia & would HIGHLY recommend her to anyone.

Thank you for everything Sophia!!!!
Bought a Townhouse home in 2019 in Harbor Bay Isle, Alameda, CA.
My husband and I can't recommend Sophia highly enough for finding your ideal home! When we were finally ready to get serious about finding a home, Sophia arranged to meet with us that first weekend. She took all of our feedback into consideration, and lined up several properties to view that very day. She consistently gave great advice throughout the whole process and was super responsive and professional. She was incredibly patient with us, especially when we ended up backing out of making offers on two houses at the last minute. She was super understanding, and conveyed the importance of us feeling completely comfortable with our decision. At no point did we ever feel pressured to go against our instincts. When we felt confident about putting an offer in on a home that we loved, Sophia gave us great advice with regard to what a competitive offer would look like and conveyed the importance of writing a nice personalized letter. The house we wanted had 5 bids and while our offer wasn't the highest, after reading our letter and based on the good relationship Sophia had with the selling agent, the sellers really wanted to work with us and Sophia convinced them that we would be able to match their desired price. We couldn't believe that we were able to get the house of our dreams on the first offer we made, all thanks to Sophia!
My husband and I met Sophia at the first open house we attended on our hunt to buy a home. Sophia sized us up expertly, gave us tons of information via email, and the following weekend carted us around to see a variety of properties to assess which conditions were dealbreakers and what we could work with.

We're a little neurotic and had a lot of questions ranging from seismic liquefaction to school feeder patterns to construction permit procedures and estimates-- all of which she answered readily, down to details. During this time I would occasionally see a listing that seemed interesting, wonder why Sophia hadn't contacted us about it, and go to the open house to see what she certainly already knew would be an issue for us.

The housing market in the Bay Area is surreal, but every aspect that was within Sophia's power was modified to make the experience more palatable. She is more conscientious and supportive than I imagined a real estate agent could be! We would certainly work with her again and would recommend her to anyone interested in buying a home.
Bought a Single Family home in 2019 in West End, Alameda, CA.
Sophia is an incredibly conscientious and supportive real estate agent. We had a lot of questions ranging from seismic liquefaction to school feeder patterns to construction permit procedures and estimates all of which she answered readily, down to details. The housing market in the Bay Area is surreal, but every aspect that was within Sophia's power was modified to make the experience more palatable. We would certainly work with her again and would recommend her to anyone interested in buying a home.
Bought a Single Family home in 2019 in West End, Alameda, CA.
We had a very unusual situation- two couples, who've known each other since high school, looking to buy a duplex to raise our families in. Bay Area real estate being what it is, we assumed it would be a long wait. Turns out Sophia helped us find the perfect- albeit unusual- property that actually fit ALL of our needs- from commuting, to community, even down to how much work needed to be done on the house (minimal). Because of the unusual situation we ran into some difficulty processing paperwork and Sophia helped guide ALL of our (including the selling agent's) high exceptions and anxieties with professionalism, calm, and determination. She really stuck up for us when we knew this was the house for us. We couldn't have asked for someone better to navigate unfamiliar territory with. She is amazing. THANK YOU SOPHIA!!! d, j, b, and s (also o and l!)
Bought a Multi Family home in 2019 in Emeryville, CA.
Many people have worked with a good agent, but few have worked with a GREAT agent. I have worked with Sophia not just once, but twice. She helped me and my husband find and purchase our home, as well as our first investment property. I recommend her to all my friends who are house hunting.

What makes Sophia AWESOME?

- COMMUNICATION: Sophia truly listens to you. Budget, location, must-haves. She's super responsive (text, email, phone) and available on weekends.
- HUSTLE: She is an expert in Alameda and the east bay. I can't emphasize how important this is. Sophia lives in Alameda and she gets the inside scoop!!
- PARTNERSHIP: She is with you every step of the way.

Let me give you a recent example of how Sophia is a true partner to you.

1) She partnered with us as first time homebuyers. Some agents don't like to work with first time homebuyers. However, Sophia loves helping first time homebuyers find their first home. She really guided us every step of the way and explained every part of the buying process to us.

2) She isn't afraid to work through "unusual" situations like a probate sale. We recently purchased a property that had to go through a drawn-out probate court process. Many agents steered away from it since it takes extra time, but Sophia saw an opportunity for us to get a GREAT deal. In the end, we purchased the property under market value with no other bids. We couldn't be happier!

If you are looking for a great agent, stop looking now. Sophia is it.
We've worked with Sophia a little over 2 years searching for a home in Alameda. Sophia met us at an open house shortly after moving to Alameda 3 years ago. Here's why we love working with her:

First, buying a home in Alameda or anywhere in the Bay Area can be a rather frustrating experience. This isn't the market your parents bought into 30-40 years ago. Hence, the difference in being successful is professional connections and abilities to find opportunity to invest--that is Sophia's forte. She knows everyone in Alameda and has a great reputation working with sellers and buyers. She also is very knowledgable of renovation homes so she can help you determine what's a good vs. bad buy.

Second, Sophia is very patient and has showed us endless homes. We've made every rookie mistake and changed our minds about what our home needs every 6 months. It's borderline embarrassing how often we've "changed our minds" and she never has done a thing other than look to guide us according to those changing needs. We've gone from looking at reno homes in our budget to higher cost turnkey homes, all because she listens.

Lastly, she's just a very kind person. She has kids and can empathize with any family or couple. The time she makes morning/evenings/weekends is also really impressive. With this job and her own family, she somehow manages all this with grace as the most responsive agent you'll ever have. I would highly recommend her to anyone in Alameda and we look forward to working with her on all future home buys.
Sophia helped us find our home last fall, on the first try, and in record time! She is excellent, responsive, direct, and really caring.

We were first time home-buyers and she helped us think through carefully what we wanted upfront and how to think about our needs and budget. She saved us time by steering away from homes that wouldn't meet our needs or were likely to be beyond our range (she has excellent relations with selling agents in Alameda and a very good sense of the actual selling price of properties). She referred us to excellent and really efficient partners along the way.

Most importantly, she patiently steered us in navigating issues that arose along the way, identiying options we didn't know existed so that we didn't throw in the towel prematurely on a house we loved. House purchasing can be really stressful and Sophia made the process seamless for us - I would recommend her to anyone buying a home!
Real estate in the Bay Area is challenging to say the least but time and time again, Sophia has made so many people meet their hopes and goals through her expertise, understanding and professionalism. She will meet her clients where they are and walk through the journey with you, not missing a step. Whether you're a first time home buyer hoping for your starter home or you're looking to invest in an income property or wanting to purchase that dream "forever home" she will show you options and ideas you might have not considered as well as helping you communicate with loads of other parties involved (the bank, mortgage agents, utility companies, management groups, utility). Sophia is trustworthy who has your best interest in mind and will always be my first pick.
I wish I could give Sophia 10 stars. I just purchased my first home with Sophia's help, and I cannot thank her enough for guiding me through the roller coaster that is home-buying! She's proactive, detail-oriented, thoughtful, and communicative. If I have one piece of advice for anyone new to this process - choose a realtor and a lender who value customer service. And remember that choosing the home you like is only the first step (and Sophia was fantastic at listening to my wants/needs and sending options my way). Getting bank pre-approval, drafting your offer, negotiating, and then closing escrow are the real uphill battles and I could not have asked for a better experience with Sophia. I can't recommend her enough!
Bought a Single Family home in 2019 in West End, Alameda, CA.
I wish I could give Sophia 10 stars. I just purchased my first home with Sophia's help, and I cannot thank her enough for guiding me through the roller coaster that is home-buying! She's proactive, detail-oriented, thoughtful, and communicative. If I have one piece of advice for anyone new to this process - choose a realtor and a lender who value customer service. And remember that choosing the home you like is only the first step (and Sophia was fantastic at listening to my wants/needs and sending options my way). Getting bank pre-approval, drafting your offer, negotiating, and then closing escrow are the real uphill battles and I could not have asked for a better experience with Sophia. I can't recommend her enough!
I met Sophia by chance at an open house about 6 months before I was really going to start the home buying process and I'm so glad I did! I appreciate all that Sophia did as I was purchasing my first home in providing guidance while being patient as I figured out what I was looking for. She was really knowledgeable Alameda and was responsive with all my questions. I would highly recommend her to a first-time home buyer - with her help we were able to close quickly and she was instrumental in navigating me through the process. Thanks Sophia!